Urbanspace isn’t just a furniture store—it’s a destination for modern, high-end interiors that blend style and functionality. Founded by Kevin Burns, the brand has built a reputation for curating striking spaces, offering expert design services, and providing an unmatched inventory of luxury furniture. But when it came to their eCommerce platform, their online experience didn’t match their brand’s excellence.
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Urbanspace had perfected the art of selling luxury furniture in person, but their website was slowing them down. Customers browsing online found it difficult to navigate the catalog, get pricing information, or complete purchases efficiently. The outdated system forced potential buyers to call or email just to place an order—creating friction that hurt conversions and sales.
They needed a modernized Adobe Commerce (Magento) eCommerce platform that could showcase their vast inventory, offer a frictionless shopping experience, and cater to both B2C customers and B2B trade professionals.
Luxury furniture pricing isn’t one-size-fits-all. Many high-end brands restrict online pricing, making it difficult for retailers to display costs. We created a dynamic pricing system that worked for Urbanspace’s B2B and B2C customers alike.
We streamlined the online shopping experience with a fully integrated eCommerce platform, allowing customers to seamlessly browse, customize, and purchase furniture without unnecessary roadblocks.
The transformation included brand-new navigation, an intuitive search function, and a mobile-friendly design, making it easier for shoppers to find and purchase exactly what they wanted. With a modernized checkout process, orders could be placed instantly—eliminating the back-and-forth emails and phone calls that had slowed transactions before.
Luxury home decor is in high demand during seasonal events, sales, and major holidays. We optimized Urbanspace’s eCommerce platform to handle traffic spikes, flash sales, and high-volume order periods without crashing or slowing down.
By enhancing hosting infrastructure, caching, and performance tuning, we ensured the site could stay fast and stable—even on high-demand days like Black Friday, holiday promotions, and exclusive furniture drops.
Urbanspace serves interior designers, architects, and businesses that require special pricing, bulk orders, and trade accounts. We built custom B2B functionality, including a dedicated registration form that made it easy for professionals to apply, get approved, and receive trade pricing—all online, without the hassle.
This automated workflow drastically cut down processing times and improved efficiency, allowing Urbanspace to scale its B2B operations.
Increase in Revenue
Increase in Conversions
Improvement in Traffic